Leganés are to end their kit partnership with Joma and sign a new deal with Puma, according to Footy Headlines. The Spanish club, who compete in La Liga, will move to the German manufacturer in what represents a notable step up in commercial profile for a side that has spent much of its recent history outside the top flight.
Footy Headlines reported the change without disclosing the financial terms of the agreement or the length of the contract. The outlet, which specialises in kit and commercial news, has a reliable record in breaking manufacturer deals ahead of official announcements.
Joma, the Valencia-based sportswear company, has long been associated with clubs operating in the lower and middle tiers of Spanish football. Their kits are worn across La Liga and the lower divisions, and Leganés have been among their clients through a period that included promotion to and relegation from the top flight. A move to Puma signals a different commercial ambition, though the practical implications for supporters — new strips, revised retail arrangements — will depend on timing that has not yet been confirmed.
Puma's football portfolio already includes a number of high-profile clubs across Europe, and adding a La Liga side, even one recently promoted, fits the brand's broader pattern of expanding its presence across the continent's major leagues. For Leganés, the association brings with it the visibility that comes with a globally recognised manufacturer.
No start date for the partnership has been reported, and neither club nor manufacturer had made an official statement at the time Footy Headlines published. Further details on the design and release of the first Puma kits for the club are expected in due course.
